QB24 is the new men's brand that blends elegance with everyday practicality. It caters to the modern man who is discerning and detail-oriented, with a strong sense of self and a desire to live life in the leading role. He seeks to express his personality through a refined and versatile wardrobe.

Each QB24 piece is unique. This innovative men’s brand, now available online for the first time, showcases its vision of refinement and style with the Autumn/Winter 2024 season.

Exuding effortless elegance, the QB24 man likes to make a statement with his keen eye for detail and a professional style. He strives to look impeccable in every situation. He doesn’t follow trends but uses them to craft his own personal style. He focuses on iconic ‘elements’ essential to the wardrobe of any distinguished man and reinterprets them with a modern twist. These elements are crucial for defining his identity, feeling confident and being comfortable in any situation. 

QB24’s brand philosophy is rooted in the concept of contemporary elegance, merging comfort with the never-ending quest for style. Each piece is crafted to support the modern man throughout his entire day, ensuring a look that’s always spot-on. From sophisticated attire for special events to refined casual wear for work, QB24 offers impeccable style from morning to night. ‘Just Enough’ stands of the pursuit of simplicity, allowing one to express individuality with distinct personality, without excess.

Each garment is meticulously crafted using premium and innovative fabrics, which are selected by skilled experts to ensure the highest quality and durability. Most QB24 garments are made in Italy, reflecting a strong connection to the region and a steadfast commitment to quality. We are proud of our strong commitment to environmental sustainability, achieved through the use of recycled fibres and eco-friendly materials, all while maintaining the garment’s beauty and fit.

Built on these simple yet deep-rooted principles, QB24 aligns with Rinascimento, creating a perfect blend between women’s beauty and authenticity and the unmistakable style of Italian men, renowned worldwide.

Total looks designed for every occasion – find your ‘just enough’.

The QB24 collection offers a range of options, from casual outfits to more formal attire, catering to every need and occasion – from a hectic morning at the office to a relaxing evening with friends and family. From formal attire for major events to casual looks for your free time. The collection features timeless, classic designs alongside innovative and distinctive pieces that are sure to stand out and make an impression.

The new collection that will launch the new brand QB24 expresses a desire for freedom. Designed for men who are eager to explore, travel, be inspired and experiment. Garments that guide men with confidence and ease through a range of settings, from formal to casual.

The Autumn/Winter 2024 collection is rooted in timeless classics – authentic, essential garments crafted to transcend trends and seasons. Updated silhouettes and refined details are revealed through the textures of the fabrics, capturing their identity.

Subtle and discreet tones enhance streamlined, essential looks, including classic men’s elegant suits for special events. These suits feature jackets and trousers that pair effortlessly with technical or poplin shirts. Warm, inviting hues define the soft knitwear crafted from premium yarns with unique and intricate textures. These garments pair beautifully with relaxed-fit trousers or chinos. Structured and impactful men's outerwear designed to enhance and flatter the figure.

Embrace playful layering with our new, vibrant and colourful pullovers and cardigans. Styled effortlessly with jeans in different fits, these eccentric garments are designed for those who want to make an impression at first sight. The most innovative items feature cooler tones and marble effects. 

The knitwear collection features a meticulous selection of yarns with mouliné, flecked and gradient effects, enhanced by intricate patterns and details such as chevron, jacquard and vanisé.

This collection should be experienced and styled. It offers everything you need to maintain a timeless classic style or mix trendy items with more tailored garments.

Milan is our catwalk.

An endless pulse of life, where urban chaos blends seamlessly with refined elegance. It’s against this backdrop that the new QB24 Autumn/Winter 2024 campaign is set. Amid construction sites, busy streets and skyscrapers, the QB24 man navigates with ease, wearing garments from the new collection. A perfect blend of comfort and style, designed to tackle everyday challenges with a touch of class. The settings are marked by an intense, dynamic atmosphere, with lights and shadows accentuating the city’s complexity. The contrast between the elegance of the garments and the urban chaos creates a powerful and memorable image. From historic vistas to the most modern districts, Milan stands for dynamism and innovation – values that align perfectly with the QB24 brand image.

QB24 is much more than a men’s clothing line.

It’s a touch of the extraordinary in every moment of your day. It’s a desire to experience everything to the fullest. It’s a quest for comfort and style, an accessible elegance.

The QB24 men’s collection, which was previously available at our stores in Santarcangelo di Romagna, Cesena and Fano, is now also available online and at the dedicated corner in the Rinascimento store in Castenaso (Bologna).

Come and explore the new QB24 line and enjoy reshuffling the cards of classic elegance!